This is advice we promise you’ll love. When you’re preparing to add spa services to your kennel or dog day care, there is absolutely no better form of research than treating yourself to a day spa in your area to soak in the environment. Massage, manicures, hair treatments – these are just a few of the special services you’ll encounter that have direct correlations with high-end pet care.
First they hear about your pet hotel, kennel or dog day care. Then they pull up and see your building exterior and signage. And then they, and their dog, step inside. This is your moment to shine. Visit any great hotel and you’ll instantly appreciate how much more of their budget they’ve spent in their front lobby than in the hotel rooms. And for very good reason.
When you make the move to a pet spa, you embrace creating a true hotel experience for your guests – the ones on two legs and on four. Well-chosen artwork costs far less than you might think; the cost-benefit is there as great paintings, photos, posters or murals can both impress your clients as well as setting the tone for your establishment and communicating in one glance what sets your facility apart from all the others.
Your clients have recurring needs. Some will use your services literally every day, or at least during work days as a drop-off dog day care. Others will come to your boarding facility on a semi-regular basis, for example during Spring, Summer and Winter holidays. The key is retention – building strong relationships to encourage repeat business. A membership program, and concommitant pricing, can do wonders to build loyalty and create a top-shelf atmosphere.
When most people imagine a dog kennel, one of the first associations is loud barking dogs. When you’re transforming your pet boarding facility into an upscale pet hotel, noisy yapping just won’t do.